Feb. 2011. In a candid conversation with WSJ's Elva Ramirez, fashion designer Christian Siriano discusses the themes behind his new Fall 2011 collection as well as what it takes to survive in the industry.

Fashion brands from Prada to Steven Alan are commissioning short online-only films that cost a fraction of a typical television commercial and are free to distribute, Elva Ramirez reports.

New York City bartenders are adding whimsical garnishes to cocktails with things like cereal, citrus pigs, toy soldiers and stencils. WSJ’s Elva Ramirez reports on the new trend in drinks. Photo: Rael Petit.

There are few things that the fashion industry agrees on. One of them is Polaroid film. Polaroid is used daily across the industry, among publicists, model agencies, casting directors and designers, to capture and file instant images. But Polaroid announced in January that the company would stop producing its instant film. (Originally published on Sept. 11 2008.)

Feb. 2014. Within hours of showing a collection on the runway, trend forecasters like Stylesight and WGSN break down looks into data points that retailers rely on to make choices on which looks they’ll bring into stores, Elva Ramirez reports.

Aug. 2013. Pop star Ne-Yo is known for his catchy riffs and soulful music. Ne-Yo speaks to WSJ's Elva Ramirez about the dangers of Autotune, what young people get wrong about the music industry and his work with his philanthropy, the Compound Foundation.

Oct. 2011. Vice and Intel threw their second Creators Project party this weekend, and knew that for two days, their brands would light up social networks. Elva Ramirez joins digits to discuss the rise of marketing events ready made for tweeting and sharing.

At design house Chado Ralph Rucci, no detail is too fine when it comes to dressmaking. WSJ's Elva Ramirez follows an ivory georgette and guinea hen feather dress fro sketch to runway.